Streetingo is a mobile application designed to improve the user journey by offering real-time vendor tracking and enhanced customer experience.
Overview This project involved leading the development of the Streetingo mobile app MVP, with a focus on real-time vendor tracking, user experience, and seamless communication between users and vendors. The app was successfully deployed on the Google Play Store, driving significant user engagement. Features - Real-time Vendor Tracking: Developed features that allow users to track vendors in real-time, enhancing the overall customer experience. - Daily Active Users Growth: Increased daily active users by 15% through feature enhancements and improved user journeys. - Prototyping & Design: Created interactive prototypes using Figma, enabling better communication between developers and designers, and reducing design iteration cycles. - User Research: Conducted in-depth user research and competitive analysis, translating insights into actionable user stories for future product improvements. - Product Roadmap Alignment: Collaborated with stakeholders to align the product roadmap with both business objectives and user needs. Tech Stack - Mobile App Development: Java (Android) - Real-time Tracking: Firebase Realtime Database, Google Maps API - Prototyping: Figma - User Research: Surveys, Interviews - Deployment: Google Play Store Key Achievements - MVP Development: Led the development of the MVP version of Streetingo, focusing on core functionality and user engagement. - Daily Active Users: Improved daily active user metrics by 15% post-launch. - Real-time Vendor Tracking: Implemented real-time tracking features, improving user engagement and satisfaction. - Prototyping & Design: Designed interactive Figma prototypes to communicate design ideas clearly, reducing feedback cycles. - Product Roadmap: Worked closely with stakeholders to ensure product development aligned with user needs and business goals. - Google Play Store Deployment: Successfully deployed Streetingo on Google Play Store, ensuring smooth onboarding and scaling.
Source: Streetingo on Google Play